About Artificial Ingeneering

Abstract

When Pinocchio, the wooden doll created by Gepetto, becomes aware of the good and the bad, he illustrates, as a metaphor, a transformation from non-human to human. Entering the world of the human and technology can be equally fascinating, finding someone to talk to motivates the search, even more so when the talk is with a professional who has the knowledge and clarity to break into a complex analysis. That studious interlocutor is Dr. José Alberto Sánchez Martínez, Professor-Researcher of the Department of Social Relations of the Division of Sciences and Humanities of the UAM-Xochimilco, member of the National System of Researchers, level II. He is also Professor with PRODEP profile and Coordinator of the Doctorate in Humanities at UAM-Xochimilco.

His academic history leads us to recognize his valuable contributions in various publications related to the subject of digital culture, virtuality and visual processes, including currently working on the issue of digital culture focused on the field of art and sociology of art. Texts such as Aesthetics of visual interaction and Virality. Aesthetics and politics of digital images, both from 2019. Figures of Presence. Cuerpo e identidad en los mundos virtuales, from 2013 and Redes sociodigitales en México from 2015; all his works show the epistemological baggage he has, to capture an insightful look at a plurality of plots associated with virtuality and socio-humanistic processes, the sociology of digital art, bodies, identities and cyberculture, but specifically to the evolution and impact that capitalism has on humanity today through digital culture.

José Alberto Sánchez, an academic committed to research, stubbornly navigates in a cosmos of virtual bodies analyzing the avatar image as a representation of the subject in cyberculture; he also immerses himself in the horizons of informal education. All his experience leads us to go through the schemes of artificial intelligence.